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Outerknown's Strong Message

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Outerknown Spring Delivery.
This year Outerknown has a big message: IT"S NOT OK.
#ITSNOTOK is a giveback campaign aimed at supporting and spreading awareness for urgent environmental issues. Because of Outerknown's deep coastal roots, their first focus is protecting the ocean. By donating 100% of profits from the ITSNOTOK tee shirt to Ocean Conservancy, the world's leading oceanic nonprofit, Outerknown hopes to make a much needed impact. Help them share the message and raise awareness for our ocean and our planet!
Wear the Shirt. Be the Change.
100% OF ITSNOTOK PROFITS support Ocean Conservancy and their mission to clean & protect the ocean for generations to come.
WE NEED TO SHIFT OUR AWARENESS. IT'S NOT OK TO DESTROY OUR OCEAN.— KELLY SLATER
Not only are we seeing this important message come across but included in the collection are some incredible pieces for the season.
Take a minute and have a look.